Insurance broker Marsh and GreenRoad, a
California-headquartered technology firm specialising in driver
behaviour improvement, have teamed up to allow Marsh’s clients to
obtain GreenRoad services at favourable rates.

“With this announcement, Marsh is building on its
solid reputation for providing its clients with the industry’s
leading risk management services,” said Eric Shishko, senior
vice-president at GreenRoad.

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GreenRoad’s technology-based service provides
real-time, in-vehicle driver feedback designed to reduce fleet risk
by changing driving behaviour – with data collected from the
company suggesting that the service has reduced clients’ accidents
by up to 50 percent, and fuel consumption by up to 10 percent.

The company explained that the service operates by
rating driving skills, enabling drivers and fleet managers to
identify and address risky driving behaviour and promoting
improvements over time through constant reinforcement.

“We already have a number of joint clients in the
US and with this new agreement a broader community of Marsh clients
will now be able to take advantage of our fleet safety service at
favourable rates,” said Shishko.

Wendy Chalkley of Marsh’s European transport team
added: “GreenRoad already is working with several Marsh clients who
have benefited from its services.

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“With the fleet industry looking for proven ways to
reduce accidents and manage costs, GreenRoad’s services represent a
valuable element of a strong overall risk management program for
businesses in this sector.”