Santander Consumer Finance (SCF) has introduced a personal contract hire product for Mazda, to be supplied through its white label agreement.

Mazda’s fleet focussed Contract Hire business will also move over to SCF as well. Previously, this was through ALD Automotive.

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The move comes just a few months after SCF rolled out its contract hire product for the business and personal sectors on a national basis.

SCF will provide nationwide coverage to support the business venture and will bring a ‘heightened level of focus’ to contract hire for Mazda, as well as to its dealer network.

According to SCF, the move will allow SCF and Mazda UK to work at a strategic and tactical level across all segments of the market, i.e. both retail and fleet.

Stewart Grant, commercial director at SCF said: “We are delighted to have secured this tender – it’s one that will see our newly founded Contract Hire business stream continue to grow as we move into 2017. The winning of this tender vindicates our move into the fleet sector.

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“Given Santander Consumer Finance is a relatively new entrant in the Contract Hire market, we are grateful to Mazda UK for giving us this opportunity. Our outstanding track record in delivering results for Mazda UK in the retail arena clearly had a big part to play in the decision and we will repay the faith shown by helping to drive their Contract Hire business forward”.