Six in 10 fleet managers said their confidence in building around the fleet electrification, while only a quarter of respondents said they are ‘extremely confident’.

This is according to a survey from Alphabet (GB), which found that many fleet decision-makers still have concerns about acquiring electrified vehicles for their business, with cost (32%), charging infrastructure (22%) and driver reluctance (27%) as the main barriers to switch to EVs and PHEVs.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Related Company Profiles

View all

This lack of confidence in fleet electrification knowledge is reflected in the fact that more than half of fleet decision-makers (52%) have yet to make any updates to incorporate electrification into their company driver policies. For fleets of less than forty-seven vehicles, this rises to 63%. Even for bigger fleets of over two hundred vehicles, almost two in five managers still need to make updates.

Electrified vehicle sales have, however, continued to rise at a rapid pace, with the pandemic acting as a catalyst for the sector. Alphabet has seen a 248% increase in pure electric vehicle orders year-to-date compared to 2020, and a 174% rise in sales for plug-in hybrid vehicles in the same period.

David Rose, head of product at Alphabet (GB), said: “It’s been great to see the demand for electrified vehicles increase at such a rapid pace this last year and demonstrates a change in mindset taking place in both the industry and with consumers.”

“This research however shows there’s still work to do in the industry to support fleet managers in moving their electrification strategies forwards and overcoming potential barriers, such as driver reluctance, which more than a quarter of decision-makers highlighted as a concern. It is crucial that the correct guidance and advice is therefore provided for drivers, so they feel part of the journey throughout the transition.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Earlier this year, Alphabet and BMW Financial Services (GB) confirmed a series of leadership changes, including current BMW Financial Services (GB) chief executive Mike Dennett assuming the role of chief executive for Alphabet in the UK, effective from 1 January 2022.