Financial service technology provider Intelligent Environments has set out plans to rebrand as ieDigital.
The rebrand comes on the heels of Jeremy Young’s appointment as chief executive officer in January, after joining from Fiserv.
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It also coincides with the opening of new offices in Australia, as part of an international expansion push.
Intelligent Environments said the rebrand aims to better reflect an increasing focus on digital capabilities within the 33-year-old company.
Young said: “As a leading fintech business with global ambitions, it’s important that our brand travels as well as our expertise.
“We feel the new brand brings our visual identity right up to date, is more versatile and altogether more digital. The name is also much better aligned with our core business, and easier for customers and colleagues across all territories to pronounce, which is incredibly important.”
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By GlobalData
