Ben, the not-for-profit organisation partnered with the automotive industry, has raised £102,000 at its annual Christmas ball.
The money raised during the ball, which took place at Grosvenor House in London, goes towards helping Ben continue its work supporting people from the automotive industry. Ben’s work includes wellbeing support in the mental and physical health sectors.
Around 700 guests were hosted by Ben’s chief executive Zara Ross and president, Peter Johnson, for an evening of entertainment which included ABBA tribute act BJÖRN AGAIN.
Ross said: “The Ben Ball is our most important event of the year. This is not only because it allows us to raise vital funds so we can continue to provide life-changing support for our automotive colleagues, but it also gives us an opportunity to further develop relationships with the industry. It also demonstrates how we work with businesses to support their people, the lifeblood of our industry.”
The total amount raised at the ball on the evening was aided by a live auction that included prizes donated by companies within the industry. The highest earner was a Volvo XC40 which achieved a winning bid of £44,000, followed by the Monte Carlo road rally prize which raised £22,000 and the Cowes Week Regatta Race trip courtesy of Sunsail which raised £3,800.
During the evening it was also announced that Ben’s 2018 Industry Leader Challenge had raised £215,755 over the year. The challenge was undertaken this year by the Lookers ‘Electric Charge’ and involved Andy Bruce, chief executive officer of vehicle retailer Lookers, and his team driving across the UK and Ireland in electric vehicles visiting every one of the company’s dealerships.
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By GlobalDataThe Industry Leader Challenge will be undertaken in 2019 by three senior industry leaders: Volvo Car UK’s managing director, Jon Wakefield; Tim Tozer, chief executive officer of Allianz Partners UK and Ireland and Darren Guiver, managing director of Group 1 Automotive. All three will be cycling 166 miles down the Thames from source to sea on a self-propelled water bike.
Ben is focused on the vehicle brands, vehicle retail and ‘aftermarket, service and repair’ sectors. The Ben Ball is the organisation’s flagship fundraising event and Christmas Ball for the automotive industry, and has been running since 1906.