Insurance group RSA has moved 1,600 of its employees to an
“AlphaDrive” employee car ownership (ECO) scheme put in place and
administered by fleet provider Alphabet, as part of a
‘sale-and-ECO-back’ deal.
Prior to the AlphaDrive agreement with Alphabet, RSA ran its own
in-house ECO scheme, but changed to an external provider in order
to make sure that cars were managed “as efficiently and cost
effectively as possible, with our employees receiving top quality
service,” said RSA’s supplier relationship manager Claire
Mills.
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“We also want to reduce our impact on the environment by
encouraging drivers to choose greener vehicles,” she added.
The average CO2 emissions of cars chosen by employees since the
scheme’s implementation in July 2008 have fallen by 6 percent, or
10g/km.
AlphaDrive allows drivers to access online quotation and
ordering through Alphabet Online, with online service booking also
available.
Mark Sinclair, director of Alphabet said: “RSA recognises that
CO2 is not just an environmental issue. It is set to place a
steadily increasing cost burden on fleets and drivers both in terms
of fuel prices and carbon taxes. It is in everyone’s interest to
curb emissions.
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By GlobalData“AlphaDrive’s inherent flexibility has enabled us to deliver a
scheme that is tailored precisely to RSA’s requirements.”
